All That Salesy Stuff

Engagement

Jason Season 1 Episode 8

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Episode 8 Engagement

In this episode, we talk about engagement between technology buyers and sellers.  There is a huge chasm between the sales strategies and how buyers want to be engaged.  Buyers don't seek out engagement and very little of the decision process is spent with sales teams, yet much of the funding companies receive is focused on sales strategies and getting any engagement.   We also cover the recent Silicon Valley Bank demise and the influence on a better engagement model.

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